Direct Reservation Booking
Google’s most advantageous sales model is actually free.
You only need to pay for sales transactions instead of paying for clicks on ads. By using this model, you can increase your direct reservations. This reduces your dependency on OTA’s and B2B in the long term.
You will experience the advantages of visitors coming from your own website.
Completely Free
You can make future ad campaigns targeting these visitors completely free of charge.
Higher Influx
You will see that the income you will earn with visitors coming through your own website will be much higher than if your visitors came through OTA.
Loyal Customers
The visitors who directly book a reservation are sure to become loyal customers who will book reservations again.
High Conversion Rates
In comparison to Google’s other hotel metasearch platforms, you will experience much higher conversion rates.
Access to All Details
As an establishment, you can be responsible for the management of your visitor fee collection, reservations and subsequent processes.
Minimize the risk of missing potential visitors.
Potential visitors have a huge selection of products they could buy, and business owners only have a few seconds to grab their attention. However, using a well-thought out image, you can be the one standing out from your business rivals.
On your website, you can view your website visitors’ purchase rates, and more.
You can access the time visitors spent on your website, the bounce rates, and page views per visitor in order to clearly visualize the quality of your website's traffic.
You can also see the view dates of your visitors, and, if no reservation was made, you can determine which click was the moment when they gave up the booking.
